Sustainability, a rocket for the real estate industry?

Google delivers over 47,000,000 results for the search term sustainability. Is this search term already strategically integrated into the real estate industry? Is it a hype that is causing a stir in society as a whole?

The pressure from investors is growing and, from a local perspective, it is becoming apparent that in five to ten years there will no longer be a public investor in Germany who will not measure their investments against the issue of sustainability.

The strategic realignment in the current market environment clearly underlines the relevance of the market. Those who move early have certainly done a lot of things right in terms of their intrinsic motivation and will therefore overcome obstacles.

Europe is characterized worldwide by its strong regulatory and legislative structure. A huge task: 180 to 270 billion euros for sustainable growth must be realigned through the conversion of capital flows.

🎯 The demand for "green buildings" is growing rapidly and shows that the real estate industry is facing major challenges. Flexibility and innovation are in demand in the real estate industry, along with the design of smart contracts.

✔️ Conclusion: The "Green Wave" rocks:

A new generation of enlightened market participants is growing up with the trend topics:

Energy-efficient construction
Senior-friendly residential properties
Mobility for logistics service providers

PropTech company trend

will pose an extreme challenge to traditional business models and the real estate industry in urban cities and the emerging megalopolises of the future. After all, construction has a negative impact on the environment in which we live and work.

When everyone is talking about the climate, the multifunctional area has a chance of generating a good return on investment with our good conscience, while at the same time saving our mother ship "Earth"!

A megatrend does not emerge. With careful observation, long-term developments for all areas of the economy and society can be boosted into the future.

The result: Megatrends are the result of systematic observation, description and evaluation of innovative developments in the economy and our society.

The effects: must be named and clarified - for industries, companies and markets, and also for each individual.

✔️ Recognize and use the currents of the pendulum movement!
✔️ Specific questions: new-work@tempulse.global

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